Planning of “Cruisin’ Christiansburg” street festivals is currently underway. Event dates are:
May 17th – Grand Classic Cruisers, 2 – 9 pm
June 14th – Celebrating the Grand Re-opening of Downtown, 2 - 9 pm
Featuring 5K Race & Fun Run, children’s activities, and live music
July 12th – Grand Classic Cruisers, 2 – 9 pm
August 23rd – Montgomery Museum’s “Heritage Festival” 10 am to 2 pm
& Grand Classic Cruisers 2 - 9 pm
Event organizers include the Montgomery Museum & Lewis Miller Regional Art Center, Historic Cambria & Downtown Christiansburg Business Partners, Grand Classic Cruisers, Town of Christiansburg Central Business District Committee and Parks & Recreation Department, along with numerous business sponsors.
These are important dates for you because:
Organizers are expecting 150 5K race participants or more at the grand re-opening. Each event date is expected to attract at least 200 classic or vintage car owners into the downtown area -- the combined activities are expected to dramatically increase attendance at the museum’s annual Heritage Festival.
Each event will bring many more visitors into the central business district than on a typical Saturday, and will include running, history, live music and auto enthusiasts and other festival attendees.
Downtown businesses normally open during these times and dates should expect a higher volume of business, which could impact purchasing or staff scheduling.
Downtown businesses normally open during these times and dates should expect normal parking and traffic patterns along East and West Main Street and Franklin Street to be affected.
Businesses not normally open during these times and dates have a great opportunity to expand hours of operation and participate! What activity would be an easy way to engage with visitors and promote their business? Special deals, sidewalk sales or a booth in the festival footprint, business open house, product demonstration? These are just some basic ideas for downtown businesses to consider. Open doors will expose downtown businesses to many new customers during each of these event dates. Sidewalk space must be reserved or may be allocated to other participants.
There are no event fees, and participation is open to any business or non-profit currently licensed within the Town of Christiansburg. Booth and sidewalk space will be limited and assigned on a first-come, first serve basis. Sidewalks in front of closed business addresses with the festival footprint and other open areas will be utilized.
Event parking will use all area lots and on-street spaces, including town and county facilities.
Event volunteers are encouraged to sign up, and join in the fun.
Want more information or details about specific event activities? Want your business’s special plans to be promoted? Not located downtown and want a booth? Contact an event committee representative at cburgcoffee@hotmail.com.